What stood at to me the most though was the pure speed and comfort that this bike design accomplishes. Some bikes are fast, and others are comfortable, but it's tough to find a machine that is both. On a short 40K time trial, I was able to shave a full minute off my personal best—and my race results this season don't indicate that I'm in the shape of my life. As for comfort, a 100-mile ride produced less fatigue from road vibration and wasted energy during power transfer. This bike has a cruising mode that really is remarkable—it almost makes you feel like your riding on a motorbike.
While this might not justify the price for some, it does come down to how much you have to spend. Is this bike better than the Cervelo P3, or other top models in the $5,000 to $7,000 price range? Absolutely. Whether or not it's worth the price for you is something you'll have to determine for yourself.