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Summertime Prime Days are back again this July 11th and 12th with savings on everything a fitness enthusiast might need from studio bikes to treadmills to the best massage guns for muscle recovery. With so many excellent deals, it may feel overwhelming to keep track of what will be on sale for Prime Day or decide which Prime Day deals are the best.
Not to worry, we've compiled a list of some of the hottest offers for athletes and beyond this Amazon Prime Day 2023. We'll be updating these deals as they go live, so make sure to check back!
Amazon Prime Deals Page | Today's Deals | Brand Deals
The Best Amazon Prime Early Access Sale Deals - Our Top Picks
Cardio Equipment
Indoor Bikes
- NordicTrack Commercial Studio Cycle: $500 Off
- Echelon Smart Connect Indoor Cycling Bike + 30-Day Free membership: 30% Off
- Original Peloton Bike: 21% Off
- Peloton Bike+: 14% Off
- Schwinn Recumbent Bike Series: 20% Off
- Bowflex Indoor Cycling Exercise Bike Series: 15% Off
- Sunny Health & Fitness Magnetic Resistance Recumbent Bike: $90 Off
Treadmills
- NordicTrack T Series Treadmills: 25% Off
- Bowflex Treadmill Series: 20% Off
- WALKINGPAD S1 Folding Treadmill Foldable Walking Pad: 20% Off
- XTERRA Fitness TR Folding Treadmill: 12% Off
- Sunny Health & Fitness Premium Folding Incline Treadmill: 15% Off
- UREVO 2 in 1 Under Desk Treadmill: 20% Off
Ellipticals
- Exerpeutic Magnetic Flywheel Elliptical Trainer Machine: 53% Off
- YOSUDA Pro Cardio Climber Stepping Elliptical Machine, 3 in 1 Elliptical: 29% Off
- YOSUDA Under Desk Bike Pedal Exerciser: 25% Off
Rowing Machines
- Hydrow Connected Rowing Machine: 20% Off
- Hydrow Wave Rowing Machine with 16" HD Touchscreen & Speakers: 11% Off
- Sunny Health & Fitness Smart Magnetic Rowing Machine: 14% Off
Home Gym Equipment
- NordicTrack 50 Lb iSelect Adjustable Dumbbells: 21% Off
- Bowflex SelectTech 840 Kettlebell: 40% Off
- TRX Training Bandit Kit: 33% Off
- Marcy 150-lb Multifunctional Home Gym Station: 15% Off
- FLYBIRD Workout Bench, Adjustable Weight Bench: 28% Off
- Perfect Fitness Perfect Pushup + Ab Carver Pro: 15% Off
Massage Tools
- TheraGun Prime: 30% Off
- TheraGun PRO: 42% Off
- Theragun Mini 2.0: 15% Off
- LifePro Sonic Handheld Percussion Massage Gun: 62% Off
- TriggerPoint Grid Patented Multi-Density Foam Massage Roller: 25% Off
- TriggerPoint Foam Massage Ball for Deep-Tissue Massage: 30% Off
Headphones
- Beats Studio3 Wireless: 54% Off
- Beats Solo3 Wireless: 42% Off
- Bose QuietComfort Bluetooth Wireless Noise Cancelling Headphones: 40% Off
- Sony Wireless Industry Leading Noise Canceling Overhead Headphones: 29% Off
Fitness Trackers
- Garmin Instinct: 43% Off
- Garmin Venu 2S: 38% Off
- Garmin Venu Sq Music: 52% Off
- Garmin epix Gen 2: 30% Off
- Fitbit Versa 4 Fitness Smartwatch: 30% Off
- Fitbit Charge 5 Advanced Health & Fitness Tracker: 33% Off
Fitness Apparel
- Adidas: Up to 60% Of
- Under Armour: 30% Off
Apple Deals
- Apple iPad (10th gen): 15% Off
- Apple AirPods (3rd Generation): 17% Off
- Apple Watch Series 8: 28% Off
- Apple Watch SE (2nd Gen) GPS + Cellular: 16% Off
Home Deals
- Amazon Fire TV Omni QLED Series smart TVs: 31% Off
- iRobot Roomba 692 robot vacuum: 45% Off
- Dyson V12 Detect+ Cordless Vacuum Cleaner: 31% Off
- Keurig K-Express Coffee Maker: 38% Off
- Ninja IG651 Foodi Smart XL Pro 7-in-1 Indoor Grill/Griddle Combo: 38% Off
- Tuft & Needle Tuft & Needle Mint Hybrid Mattress: 20% Off
- Casper Sleep Element Mattress: 25% Off
- Sealy - Memory Foam Bed in a Box: 15% Off
Supplements
Optimum Nutrition
- Optimum Nutrition Gold Standard 100% Whey Protein Powder: $15 Off
- Optimum Nutrition Micronized Creatine Monohydrate Powder: $31 Off
- Optimum Nutrition Gold Standard Pre-Workout: 41% Off
Cellucor
- Cellucor Whey Sport Protein Powder Vanilla: 19% Off
- Cellucor BCAA Sport: 22% Off
- Cellucor C4 Ultimate Shred Pre Workout Powder: 38% Off
ONNIT
- ONNIT Alpha Brain Premium Nootropic Brain Supplement: 25% Off
- ONNIT Total Human Day and Night Vitamin Packs: 25% Off
- ONNIT New Mood - Stress Relief, Sleep and Mood Support: 32% Off
Old School Labs
- BLAST MAX – High-Stim Pre-Workout Powder: 20% Off
- Replica Gh – Muscle Building GH Boosting Powder: 46% Off
- Vintage Brawn – Muscle-Building Protein Powder Isolate: 36% Off
Ancient Nutrition
- Ancient Nutrition Probiotics: 41% Off
- Ancient Nutrition Collagen Powder Protein with Probiotics: 30% Off
- Ancient Nutrition Organic Supergreens Powder: 36% Off
JYM Supplement Science
- JYM Supplement Science Pre Jym: 23% Off
Dymatize
What to Look for When Shopping for Amazon Prime Day Deals
While Amazon Prime Day deals are technically available only through Amazon itself, it's worth pointing out that many third-party sellers who list their products on Amazon will also offer big promotions to remain competitive during this season. They're worth keeping an eye on!
Also: Amazon offers free shipping on pretty much anything you buy during Prime Day. However, many third-party sellers who normally make you pay for shipping will offer a free delivery option on Prime Day. Again, this is worth keeping an eye on.
How long do Prime Day deals last?
These deals typically last two days (48 hours) with Prime Day in July and Early Access in October. Some deals may appear onsite early and some may last longer than the 48-hour event.
How long do Prime Day deals last?
These deals typically last two days (48 hours) with Prime Day in July and Early Access in October. Some deals may appear onsite early and some may last longer than the 48-hour event.
What is Amazon Prime Day?
Amazon Prime Day is a special savings event that is available only for Amazon Prime members.
When Is Prime Day 2023?
Prime Day 2023 is July 11th and 12th, Early Access will likely take place in October.
How to Find the Best Prime Day Deals
Start by bookmarking the Prime Day Deals page to check for updates throughout the event. If there is an upcoming deal that you are interested in that isn't live at the time, you can sign up to "Watch this Deal." Additionally, with the Amazon app, you can even enable push notifications to give you a heads-up five minutes before the deal goes live.
For the "Invite-Only" deals, simply navigate to that item's product detail page and select "Request an Invite." There are also Lightning Deals available for shorter periods throughout the event. If you miss the window for a Lightning Deal, there should be a waitlist you can sign up for should the item become available after the 15-minute hold window.
If you have Alexa, you can find exclusive Prime Day offers (and early access) by asking, "Alexa, what are your deals?" If you don't have an Alexa-enabled device, you can always download the Alexa app to access these savings.
Looking for a specific brand this Prime Day? Check out Amazon's Brand Deals page and click "Follow" to watch for updates.
FAQs About Amazon Prime Day
Do you need to have Amazon Prime for Prime Day?
Yes, Prime Day savings and promotions are only available to shoppers who have an active Amazon Prime membership. Note that you can access deals simply by signing up for the month-long free trial, but you'll want to make sure your membership is active before Prime Day begins.
Does Amazon Prime Day have sales on everything?
Not every Amazon product is on sale for Prime Day, but Amazon Prime Day deals do span a range of products from virtually every major product category.
How much does Amazon Prime cost?
The current price for an Amazon Prime membership is $14.99 per month or $139 if you pay the annual cost upfront.
Why Trust Us?
ACTIVE.com's editorial team relies on the knowledge and experience of fitness and wellness experts including competitive athletes, coaches, physical therapists, nutritionists, and certified trainers. This helps us ensure the products we feature are of the highest standard. Collectively, the team has spent countless hours researching equipment, gear, and recovery tools in order to create the most accurate, authentic content for our readers. Customer satisfaction is also a key part of our review process, which is why we only feature products that are highly rated.